Getting Started
Consumer Cellular Ally is a personal emergency response device designed for seniors and others who want to stay active and independent at home. It's a wearable device with a large button that you press if you need help. When you press the button, you're immediately connected to a trained emergency response specialist who will assess your situation and call for help if needed.
Unlike traditional medical alert systems that require a landline or home installation, Ally is portable and works anywhere on the Consumer Cellular network using cellular technology. It includes GPS location tracking so help can find you anywhere.
Ally works in three simple steps:
- Press: Press and hold the main button when you need help
- Connect: You're immediately connected to a trained emergency response specialist
- Help: The specialist assesses your situation and calls emergency services, family members, or just checks on you—whatever you need
The device uses cellular networks to communicate, so it works anywhere there is signal. GPS technology pinpoints your location so help can find you quickly.
Ally is designed for:
- Seniors living independently or with family
- People with chronic health conditions who want extra reassurance
- Anyone who wants a reliable way to call for help in emergencies
- Active older adults who want peace of mind while traveling or doing errands
- Family members who want to monitor their loved one's safety
There's no age requirement, and Ally works for anyone concerned about emergency response and independence.
Setting up Ally takes about 15-20 minutes total:
- Unboxing: 2 minutes
- Charging: Start charging immediately (takes 2 hours to fully charge, but you can activate while charging)
- Activation: 10 minutes by phone or online
- Emergency Contacts: 5 minutes to add your up to 5 emergency contacts
Our activation specialists can walk you through the process step-by-step over the phone to make it even easier.
No. Ally is a standalone device that works independently. It does not require:
- A smartphone or cell phone plan
- A WiFi or broadband connection
- Any additional apps or software
- A landline phone
Ally has its own built-in cellular connection through the Consumer Cellular network. You just wear it and press the button when you need help. That's all there is to it.
Device & Battery
The Ally battery provides:
- Up to 7 days: Of standby use on a single charge (when not in active communication)
- 5-6 hours: Of continuous use during active emergency calls or communication
- Typical usage: Most users get 5-7 days between charges with normal daily use
We recommend charging your device daily (ideally at the same time each day) to ensure it's always ready when you need it. A full charge takes approximately 2 hours.
Ally charges using a USB-C charging cable and wall adapter:
- Connect the USB-C cable to the port on the bottom of the device
- Connect the other end to the wall adapter and plug into any standard outlet
- The blue LED light will pulse during charging
- When the light turns solid blue, your device is fully charged (about 2 hours)
- Unplug and you're ready to go
You can continue to use Ally while it's charging. The device can be used immediately—you don't need to wait for a full charge before activation or use.
Ally is water-resistant, not fully waterproof. Specifically:
- Daily wear: Showering, hand washing, and light rain are fine
- Water resistance rating: IP67 rated for water resistance up to 1 meter for 30 minutes
- Do not: Submerge for extended periods, take swimming or diving, or expose to saltwater
- For humidity: Avoid excessive humidity or steam from hot showers for extended periods
If your device does get wet, dry it gently with a soft cloth and allow it to air dry before charging. You can wear Ally in the shower—just don't submerge it or expose it to extreme water pressure.
Ally is designed to be worn in several ways:
- Lanyard: Wear around your neck with the device at chest level for easy button access
- Belt Clip: Attach to your belt, waistband, or inside a pocket for secure carrying
- Wrist Strap: Optional wrist attachment (additional purchase) for wearing on your wrist
For best results, wear Ally where you can easily reach the button and keep it close to your body for optimal signal reception. We recommend wearing it at all times, including at night and in the shower, so it's always with you in case you need it.
Yes, absolutely. Ally works anywhere on the Consumer Cellular network across the continental United States. Since Ally uses cellular technology, you can:
- Travel locally or across the country
- Use it at home, in the car, while shopping, or anywhere you go
- Change your service address temporarily or permanently
- Use it while hiking or outdoors (in areas with signal)
Before traveling far from home, it's a good idea to let your emergency contacts know your travel plans. Check our coverage map at consumercellular.com/coverage to see if your destination has service.
Fall Detection
Ally uses advanced sensors to detect when you fall:
- Automatic detection: Sensors in the device detect a sudden acceleration and deceleration pattern consistent with a fall
- Verification: When a fall is detected, the device asks "Are you okay?" with a loud voice prompt
- Confirmation: You have 60 seconds to respond "Yes" or "No" using the device button or voice
- Alert: If you don't respond or say "No," the device automatically connects to our emergency response center and sends your location
Fall detection is enabled by default, but you can adjust or disable it in your account settings if you prefer.
Our fall detection is quite accurate with advanced sensors, but like any technology, it's not 100% perfect:
- Accuracy rate: Approximately 95% for detecting actual falls
- False positives: Some activities like jumping, quickly sitting down, or dropping something can trigger a false alert
- False negatives: Very slow falls or falls where the device is cushioned may not be detected
- Confirmation step: The 60-second confirmation window prevents accidental emergency calls from false alerts
Because of this, it's still important to press the button yourself if you've fallen and need help immediately—don't wait for the device to detect it.
If fall detection is triggered by accident, here's what happens:
- Voice prompt: Your device will say "Are you okay?" and wait for your response
- 60-second window: You have 60 seconds to respond by pressing "Yes" or pressing the button once
- No emergency call: If you confirm you're okay, no emergency call is placed
- False alarm protocol: If this happens frequently, we can adjust the sensitivity or you can disable the feature
False alarms are normal and nothing to worry about. They're designed to protect you without causing unnecessary emergency service dispatches. You can contact us to adjust sensitivity settings if needed.
Yes, you can adjust fall detection settings:
- Disable completely: You can turn off fall detection in your account settings
- Adjust sensitivity: You can increase or decrease the sensitivity level
- Schedule-based: You can enable it only during certain times (e.g., nights when you're more at risk)
- Activity-based: You can disable it during exercise if it causes too many false alarms
To make these changes, contact our customer service team at 1-800-297-0954, or you can adjust settings in your online account portal.
Emergency Response
Response is extremely fast:
- Connection time: You're connected to an emergency specialist in less than 10 seconds
- Emergency dispatch: If 911 is needed, we dispatch within 60 seconds
- 24/7 availability: Our call center operates 24 hours a day, 365 days a year
- No waiting on hold: You go directly to a trained specialist—no automated menu
Our emergency response specialists are trained to handle all types of situations, from life-threatening emergencies to wellness checks or simply needing someone to talk to.
When you press the button or a fall is detected, our specialist will:
- Talk to you: Speak with you to understand what's happening
- Assess the situation: Determine if medical help is needed
- Call 911: If needed, contact emergency services (ambulance, fire, police) with your location
- Call your contacts: Notify your emergency contacts as you've requested
- Stay with you: Remain on the line while help is en route
- Check on you: Simply check in if you're okay and just need someone to talk to
Our specialists have access to your medical information, emergency contacts, and any special instructions you've provided, so they can help quickly and appropriately.
When you press the button or if a fall is detected:
- First: Our emergency response center is notified immediately
- Then: The specialist assesses the situation and decides what to do next
- If 911 needed: Emergency services are dispatched (ambulance, fire, police)
- Your contacts: Your emergency contacts are called in the order you specified
- Your settings: If you've requested it, your family members can be notified automatically
You control who gets notified and in what order. During setup, you'll list up to 5 emergency contacts with their phone numbers and their relationship to you.
GPS location accuracy varies based on conditions:
- Outdoors, clear sky: Accuracy within 5-10 meters (15-30 feet)
- Indoors: Accuracy within 10-50 meters (30-150 feet), depending on building materials
- Urban areas: Accuracy typically within 10-20 meters due to signal reflection
- Rural areas: Accuracy may be 50+ meters if fewer satellites are visible
- Inside buildings: GPS may not work; the system uses cellular tower triangulation as backup
Our specialists use your location along with your home address and any additional information you've provided to dispatch help accurately. Always tell your emergency contacts where you typically spend your time.
Billing & Plans
Pricing for Consumer Cellular Ally includes two components:
- Device: One-time cost for the Ally device
- Service plan: Monthly service cost for 24/7 emergency response and monitoring
- Optional features: Additional accessories (wrist strap, extra charger, etc.) are available
Exact pricing varies based on your plan selection and current promotions. Visit our Order Now page or call 1-800-297-0954 for current pricing and available plans. Most plans include unlimited emergency calls and 24/7 support.
No, there are no contracts with Consumer Cellular Ally:
- Month-to-month service: You pay for what you use, month by month
- Cancel anytime: You can cancel your service at any time without penalty
- No early termination fees: No hidden charges if you decide Ally isn't for you
- Flexibility: You can pause service temporarily if needed
We believe in letting our customers choose to stay with us because they value the service, not because they're locked into a contract. Cancel online or call us at 1-800-297-0954.
Your Consumer Cellular Ally service plan includes:
- 24/7 emergency response: Trained specialists available around the clock
- Unlimited emergency calls: No limit on how many times you can press the button
- Fall detection: Automatic fall detection with 60-second confirmation
- GPS location tracking: Precise location data for emergency dispatch
- Emergency contact management: Store and manage up to 5 emergency contacts
- Online account portal: Manage your account, update contacts, and view activity
- Customer support: Phone and email support during business hours plus emergency support 24/7
- Device replacement: Warranty coverage for defects (details vary by plan)
See our pricing page for specific details about what's included with each plan tier.
Yes, we offer several ways to save on Consumer Cellular Ally:
- Family discounts: If multiple family members have Ally, you may qualify for household discounts
- Senior discounts: Check if you qualify for age-based discounts
- AARP members: Current AARP members receive special pricing
- Promotional offers: Seasonal promotions and bundle discounts are available
- Annual billing: Save by paying annually instead of monthly
Contact our sales team at 1-800-297-0954 to learn about current discounts and promotions you might qualify for.
Emergency calls are completely free and included in your service plan:
- No per-call fees: Every call to our emergency response center is included
- Unlimited calls: No limit on how many times you can press the button
- No surprise charges: Your monthly bill is fixed—no variable emergency charges
- 911 dispatch included: When we call 911, that cost is included in your service plan
Never hesitate to press the button because you're worried about costs. Press the button whenever you need help—that's what Ally is for.
Troubleshooting
If your device isn't responding, try these steps:
- Check battery: Look at the LED light. Red means low battery—plug it in immediately
- Charge the device: Even if it seems to have battery, connect to the charger for 10 minutes
- Check signal: Look for a signal indicator. No signal means the device can't reach the network
- Move to a window: Try moving to a location with better cellular signal
- Restart the device: Hold the button for 10 seconds to restart (or remove the battery for 30 seconds)
- Contact support: If it still doesn't work, call us at 1-800-297-0954
In an actual emergency, if your Ally isn't working, use your cell phone or home phone to dial 911 directly.
The LED light status indicates your device's condition:
- Solid blue: Device is fully charged and ready
- Pulsing blue: Device is charging
- Red or dim red: Battery is low—plug in immediately
- No light: Battery may be completely dead or there's a hardware problem
If your device has no LED light at all:
- Connect to the charger for at least 30 minutes
- Make sure the charger is firmly connected to both the device and wall outlet
- Try a different outlet or wall adapter if available
- Contact support if the light still doesn't appear after charging
If you're experiencing poor or no cellular signal:
- Check coverage: Visit consumercellular.com/coverage to verify signal availability in your area
- Move location: Try moving to a window, higher floor, or outside for better signal
- Restart device: Hold the power button for 10 seconds to restart and reconnect
- Check for obstructions: Metal buildings or dense materials can block signals
- Wait and retry: Sometimes cellular networks experience temporary outages
- Contact support: If you're in a coverage area but have no signal, call 1-800-297-0954
In an emergency with no signal, use any available phone (cell or landline) to call 911 directly and explain your Ally isn't working.
To reset your Ally device:
- Soft reset (recommended): Hold the main button for 10 seconds until you hear a tone or see the LED blink
- Hard reset: Remove the battery cover on the back, take out the battery for 30 seconds, then reinsert and close the cover
- After reset: The device will restart and reconnect to the network—this takes about 30 seconds
- Check function: Press the button once to verify it's working (let us know it's a test)
Resetting your device does not affect your account, emergency contacts, or service. Everything will remain the same.
Our support team is here to help:
- Phone: Call 1-800-297-0954 (available 7am-7pm CT, 7 days a week)
- Email: Support@consumercellular.com (response within 24 hours)
- Online chat: Visit our website for live chat support during business hours
- In an emergency: Always call 911 first if you need immediate emergency help
Have your device serial number and account number ready when you contact us—it helps us assist you faster. You can find these on your device and in your welcome packet.
Can't find your answer?
Our support specialists are ready to help you. Contact us today.